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ActiveCampaign Vs GetResponse 2024 – 12 Pros & Cons You Should Know

ActiveCampaign and GetResponse are almost similar email marketing tools with a lot of good features. ActiveCampaign is an all-in-one email marketing tool that includes CRM, Email Marketing, SMS marketing, etc. It is best for Large corporate businesses and ECommerce. It is mainly focused on Marketing automation. But it is a little expensive. GetResponse is also an omnichannel email marketing tool that includes email marketing, SMS marketing, website builder, marketing automation, etc. GetResponse is best for Solopreneurs, eCommerce Businesses, and Small & Medium businesses. Here I compared ActiveCampaign Vs GetResponse. If you are looking for an apt marketing tool for your business, then this comparison is for you.

Quick Summary

ActiveCampaign

  1. Great visual Automation
  2. More integration
  3. Anti-spam policy
  4. Pop-up chatbot
  5. Better analytics & reporting.
  6. Better deliverability rates.
  7. In-built CRM.
  8. 14 -days free trial with limited features

GetResponse

  1. Better templates
  2. Affordable
  3. Better Anti-spam policy
  4. Website builder
  5. in-built webinar.
  6. Better landing pages.
  7. Free plan available
  8. 30-day free trial for premium features.

What is ActiveCampaign?

ActiveCampaign is a customer experience software that included a sales system, CRM, etc. They have added email marketing automation also. You will get the all the features like sending simple emails to complex multi-step automation. ActiveCampaign is mainly focusing on automation. On its lowest price pricing plan, ie. $9 /month, you will get all the basic features for email marketing. In its higher plan from $49 /month to $258 /month, you can access pro features like lead scoring, A/B testing, Sending SMS, etc.

Who uses?: Large corporate businesses, ECommerce, Those who want Complex automation.

Ease of Use
: Moderate
Support
: 24/7
Deliverability
: 97%
Pricing /mo
: $9 – $149
Templates
: 150+
Automation
: 5/5
Trial Period
: 14
Integration
: 800+
Refund Policy
: No

Try ActiveCampaign

What is GetResponse?

GetResponse is an all-in-one email marketing platform where you can send stunning emails to your customers. Using GetResponse, you can grow your audience, through Email Marketing, Landing pages, Website Builders, Webinars, and Marketing automation. It also has so many features such as Autoresponders, Email Analytics, Transactional emails, etc. It has advanced marketing automation. We can call GetResponse an Omni channel marketing tool. Because it has also SMS marketing.

Who uses?: Solopreneurs, eCommerce Businesses, Small & Medium businesses.

Ease of Use
: Easy
Support
: 24/7
Deliverability
: 99%
Pricing /mo
: $0 – $98
Templates
: 160+
Automation
: 5/5
Trial Period
: 30
Integration
: 350+
Refund Policy
: No

Try GetResponse

FAQs

Main Differences

  • GetResponse has a free plan whereas ActiveCampaign has only a 14-day free trial. No free plan is available for ActiveCampaign.
  • GetResponse has a website builder, where you can create the website. But in ActiveCampaign, you can only personalize the existing website. You can’t create new websites using ActiveCampaign.
  • GetResponse has in-built webinar features like Live Webinars, On-demand webinars, Paid Webinars, Webinar funnels, etc. ActiveCampaign does not have an in-built webinar. You have to integrate with third-party apps for webinars.
  • GetResponse has social ad creation option, whereas ActiveCampaign does not.
  • ActiveCampaign has an in-built CRM. But GetResponse does not have an in-built CRM. You have to integrate it with third-party apps like Microsoft Dynamics 365, Zoho, HubSpot, etc.
  • ActiveCampaign has SMS service follow-ups whereas GetResponse does not have this feature.
  • GetResponse pricing depends on the number of Contacts. If the same contacts are included in the two lists, it will count as two contacts. Not one. But in ActiveCampaign, if the same contacts are in two lists, it will count as only one.

The search interest over time of ActiveCampaign Vs GetResponse is given below.

In-Depth Review

Spoiler Alert!

FeaturesWinnerActiveCampaignGetResponse
Contact ManagementGetResponse 4.5 5
Templates & DesignGetResponse 4.5 5
Campaigns & Email BuilderTie 5 5
Spam CheckGetResponse 4 5
Split TestTie 5 5
Automation WorkflowActiveCampaign 5 4.5
Analytics & ReportActiveCampaign 5 4.5
Landing Pages GetResponse 4.5 5
Website BuilderGetResponse 3 5
PricingGetResponse 4.5 5
IntegrationActiveCampaign 5 4.5
Customer SupportTie 5 5
Live Chat ActiveCampaign 5 4.5
Auto-responderGetResponse 4.5 5
WinnerGetResponse

Let’s compare some features of ActiveCampaign Vs GetResponse in depth.

1. Contact Management

>> Active Campaign

Contact management in ActiveCampaign is very easy. You can find all the options on the left itself. There you need to click on contacts. From that, you can manage your contacts, Manage Scoring, manage tags, manage exclusion, clean up the list, etc. In ActiveCampaign, you can add contacts in many ways. You can add contacts manually by adding them one by one, you can import the contacts from CSV files, and you can also copy and paste the contacts. Later you can segment them based on the customer behavior. You can set up segmentation in different ways. By giving them tags, by using lists and custom forms.

Activecampaign contacts
Activecampaign adding contacts

You can also import the contacts by using app integration. You can connect to other services like many apps and you can add contacts automatically. ActiveCampaign is providing you with one more option. That is migration. Its expert migration service will help you to move your contacts from the other marketing automation provider to ActiveCampaign. Then you can create different segments to the contact list and also you can give tags to them. Some of the services are given below.

Activecampaign contacts other services
Activecampaign contacts other services

>> GetResponse

You can easily add contacts in GetResponse. After signing up, there will be a “Contacts” option in the above right corner. Then you can click “Add Contact”. You can add the contact in GetResponse in several ways. You can add one by one manually by entering the name, email address, etc. You can upload a CSV file, you can copy and paste a list of contacts, or else, can import contacts.

You can import contacts by connecting to other services. The services include Zendesk, Highrise, Magento, Salesforce, Google Docs, Google Contacts, etc. You can also migrate from other email marketing tools like ActiveCampaign, MailChimp, AWeber, and Constant Contact. You can add those contacts to an existing list or you can create a new list.

GetResponse importing contacts from other services
GetResponse importing contacts from other services

After adding the contacts, you can segment your customers into different categories. They include Contact details, Contact Actions, Geolocation, Scoring, Event, etc.

Key Take-Aways: Contact management in ActiveCampaign and GetResponse are similar. But GetResponse has better segmentation. And also, you can migrate contacts from other email marketing tools.

Winner of Contact Management: GetResponse

ActiveCampaign: 0-1 : GetResponse

2. Templates & Design

>> ActiveCampaign

ActiveCampaign has around 150+ modern and responsive email templates. You can create stunning and eye-catching emails using ActiveCampaign. You can also write code to create your own email templates. All the templates are responsive and attractive. You can easily edit these templates and change them as your own. There are basic templates, designed templates, Layouts, and past campaigns. And all these templates are again categorized into different categories. So you can easily find a template according to your need. You can also create the templates from the scratch.

Activecampaign Templates
Activecampaign Templates

>> GetResponse

GetResponse has around 160+ templates good-looking, simple, and stunning templates. These templates are categorized into Celebrate, Educate, Promote, sell, welcome, etc. You can create your own templates from the blank templates, and also, you can create templates from the HTML editor.

GetResponse templates

Key Take-Aways: GetResponse has a stunning collection of email templates when compared to ActiveCampaign. And also, it has more number of templates.

Winner of Templates & Design: GetResponse

ActiveCampaign: 0-2 : GetResponse

3. Campaigns & Email Builder

>> ActiveCampaign

In ActiveCampaign, the campaign creation comes under the campaign option. For creating the campaign, you have to choose the campaign type first. ActiveCampaign provides you mainly with 6 types. They are Standard, Automated, auto-responder, split testing, RSS triggered, and date based.

Activecampaign Campaign Creation
Activecampaign Campaign Creation

The email builder of ActiveCampaign is cool. There are a lot of options are available in the editor section. The drag and drop options are available. You can add images, links, videos from youtube, etc. You can save a content block and you can also hide a content block from mobile devices. You can also customize the fields the way you want.

Activecampaign editor
Activecampaign editor
ActiveCampaign email builder text editor
ActiveCampaign email builder text editor

You can’t use a free email provider like Gmail as senders’ emails. ActiveCampaign will recommend using custom from your website domain. Because there is a chance for the email marked as spam when we use free email providers.

ActiveCampaign spam check
ActiveCampaign spam check

>> GetResponse

You can easily create campaigns in GetResponse. You just have to click the “email marketing” option from the right top corner. There will be a “Crete Newsletter” option. After clicking that, you will enter to next page. From there, you can add the Message name, From address, Subject line, Recipients, and email design, you can also enable click tracking, eCommerce tracking, etc. from there. You can also enable sharing button (to Facebook & Twitter), and you can schedule time for sending messages (Send immediately, Schedule for later).

There is one unique option is available in GetResponse. That is Perfect timing. Perfect timing means They will look at when each recipient opened your messages in the past and deliver your email when they’re most likely to open it. If you don’t want any delay in message sending, you can disable this option.

GetResponse campaign
GetResponse Campaign

Email Builder of GetResponse is very simple. You can see, that four options will be available. They are Sections, Basic Blocks, E-commerce, and my block. Section means you can add column sections like 1 column, 2 columns, etc. up to 6 columns. Basic blocks include elements like images, text, buttons, Video, spacer, divider, Social, and custom HTML. Ecommerce includes Product box recommended products and promo codes. You can connect to your store and add products. Next is “My blocks”. That is, You can save your content block and use it in another campaign.

GetResponse Email Editor
GetResponse Email Editor

You can also set up the overall message style. You can change the width, background color, header style, footer style, etc. from there. The text editor is also simple. You can change alignment, styles like boldness, italics, underline, change font style and size, add links, etc. You can also change background color and padding. You can also hide some contents or elements from mobile devices. After you have done editing, you can preview it from the desktop and mobile devices.

GetResponse email text editor

After you created your campaign, you can spam check your email. It will say, your email is good or bad, and whether will it go to the spam folder or not. They will also give suggestions to improve your email. It’s cool.

GetResponse Spam check

Key Take-Aways: Campaign creation is easy and similar in both ActiveCampaign and GetResponse. And also, both have a simple email builder which contains all the important elements.

Winner of Campaigns & Email Builder: Tie

ActiveCampaign: 1-3 : GetResponse

4. Split Testing

>> ActiveCampaign

ActiveCampaign has good split testing. You can set up five different versions of your email using ActiveCampaign. You can test the subject line, overall design, email content, etc.

ActiveCampaign split test
ActiveCampaign split test

>> GetResponse

GetResponse split testing is pretty cool. You can test the Subject line and Content. You can test up to 5 different versions of the subject line for one message. You can personalize them and see which one works better for you.

GetResponse split test
GetResponse split test

You can configure your A/B test by the slider. Using the slider, you can set the size of the test group. You can set up the winning test automatically.

GetResponse AB testing
GetResponse AB testing

Key Take-Aways: Split testing of both Activecampaign and GetResponse are similar. Both of them allow us to split test up to 5 different versions of elements and bring us the good one.

Winner of Split Test: Tie

ActiveCampaign: 2-4 : GetResponse

5. Automation Workflow

>> ActiveCampaign

ActiveCampaign is more focused on its Automation. Automation is the feature that makes ActiveCampaign powerful. It provides you with 100+ automation templates. To create automation, you have to provide the web page URL or Landing page. ActiveCampaign provides you with a visual automation workflow. You can do anything using ActiveCampaign’s Automation. Because it has no limit. You can send emails, SMS, site message, notification mail, etc. You can create various conditions and workflows. You can also create various tasks with the help of plenty of apps. You can create automation from the scratch also.

There are a lot of actions are available in ActiveCampaign like sending options, conditions & workflow, contacts, CRM, sales force, etc. Nobody can defeat the automation triggers of ActiveCampaign.

>> GetResponse

GetResponse marketing automation is also advanced. There are so many templates available for automation that you can select from. They include Welcome, Lead qualifying, Engagement and retention, Post-purchase, abandoned cart, etc. You can also build from Scratch.

Automation templates

You can create complex automation in GetResponse also. There are so many pre-built automation available. If you are creating from scratch, there will be several options available like basic, tagging & scoring, and eCommerce. They include subscribing, clicking a link, opening a message, having a special occasion, abandoning the cart, etc. After selecting one option, and if you are a beginner, you can watch tutorials or you can do trials. By adding conditions and actions, you can create a simple to complex automation workflow.

GetResponse automation
GetResponse automation

There are so many actions and conditions available in GetResponse. The Conditions are categorized into basic, tagging & scoring, and eCommerce. Basic conditions include subscribed via, link clicked, message opened, special occasion, message sent, etc. Tagging and scoring include score given and tag assigned. Ecommerce includes purchases, abandoned carts, visited URLs, Events, etc.

Actions are also categorized into Basic and Tags & Scoring. Basic includes Sending a message, Sending push notification, custom field, copying to list, moving to list, Walt, removing a contact, etc. Tags & scoring include tag and score. There are so many filters also included like range, amount, dynamic segment, lists, unique contacts, splitter, etc.

GetResponse Automation triggers
GetResponse Automation triggers

Key Take-Aways: Nobody can defeat the marketing automation of ActiveCampaign. There are a lot of automation triggers and also actions available. GetResponse does not have that many options for Automation. Even if, we can create complex automation using GetResponse also.

Winner of Automation Workflow: ActiveCampaign

ActiveCampaign: 3-4 : GetResponse

6. Analytics & Report

>> ActiveCampaign

The Analytics & reporting of ActiveCampaign is advanced when compared to GetResponse. By using ActiveCampaign, we can see the open rates, Click rate, Unsubscribed rate, click-maps, page visits, geo-tracking, etc. Using ActiveCampaign’s in-built CRM, you will also get a sales performance report. If you are integrated with eCommerce websites like Shopify, WooCommerce, etc., you will also get its report. But you have to upgrade to the $9 plan or more.

Activecampaign Analytics Report
Activecampaign Analytics Report

>> GetResponse

GetResponse’s analytics and reporting are good. You will get better reporting. You can see the Delivery rate, Open rate, Click rate, Bounce rate, spam complaint, Unsubscribed rate, open and click over time graph, opens by device, etc. You will get all the graphical representations of your report.

Key Take-Aways: Analytics and reporting of ActiveCampaign are better when compared to GetResponse. We will get advanced analytics and reporting using ActiveCampaign.

Winner of Analytics & Reposting: ActiveCampaign

ActiveCampaign: 4-4 : GetResponse

7. Landing Pages & Website Builder

>> ActiveCampaign

Creating sign-up forms is pretty cool in ActiveCampaign. But these Landing page creations are available for only $49/ month or higher plans. There are around 50 templates in ActiveCampaign you can choose from. All are vibrant and stunning templates. Landing page templates are different from Email builder templates. But features are pretty similar. Both have drag and drop features with different content blocks.

Activecampaign landing page
ActiveCampaign landing pages

You can’t create a new website using ActiveCampaign. But you can personalize the website that you already have.

ActiveCampaign website builder

>> GetResponse

GetResponse has 190+ templates for the landing page. All are stunning in their look and feel. The landing page templates are categorized into Sign-up and registration, Promotion, Sales, Welcome, About me, Thankyou pages, Holiday pages, etc.

GetResponse landing page templates
GetResponse landing page templates

It has a drag-and-drop landing page builder, where you can add products, images, buttons, Countdown, videos, etc. All you have to do is just drag and drop the elements that you want.

Getresponse landing page
Getresponse landing page

GetResponse has a good website builder. There are two types of website builders. One is a drag-and-drop editor where you can customize your website, and the other is an AI editor where you have to answer some questions and they will create a website for you.

GetResponse website builder
GetResponse website builder

Key Take-Aways: Landing page creation in GetResponse is better when compared to ActiveCampaign. GetResponse has more number of templates and also a good collection of templates. You can create a landing page even from the free version. In ActiveCampaign, you have to upgrade to the $49 plan. The website builder is also good in GetResponse. You can create new websites. But using ActiveCampaig, you can only personalize the existing website. Can’t create a new one.

Winner of Landing Pages & Website Builder: GetResponse

ActiveCampaign: 4-5 : GetResponse

8. Pricing Comparison

>> ActiveCampaign

ActiveCampaign doesn’t have a free version. It only has a 14-day free trial. The Pricing plan of ActiveCampaign is given below.

Lite: $29 /month => Marketing Automation, Email marketing, site & event tracking, Campaign & automation reporting, Chat & Email support, Lead capture forms, etc.

Plus: $49 /month => Features of Lite plan + Landing page, Advanced performance reporting Automation map, built-in CRM, Contact & Lead scoring, SMS sending, etc.

Professional: $149 /month => Plus plan features + Split automation, Sales engagement automation, Site message, Predictive sending, Pro implementation service, etc.

ActiveCampaign price
Activecampaign Pricing

>> GetResponse

GetResponse has mainly 4 plans. It has also a free version with basic features. The pricing plan of GetResponse is given below.

Free: $0 /mo => Unlimited Emails, Newsletter, Visual email editor, Click tracking, Custom HTML, Promo codes, manual creator, Spam check, 1 Landing page, etc.

Email Marketing Plan: $15.58 /mo => Inbox preview, A/B Testing, RSS to email, Google Analytics Tracking, Scheduling, Birthday emails, Welcome emails, Autoresponders series, 24/7 Chat support, Add tagging, etc.

Marketing Automation Plan: $48.38 /mo => Perfect Timing, Time travel, Product Box, Build from scratch, Drip campaigns, Click & open followups, Contact tagging, Event-based automation, Dynamic segmentation, Split automation, etc.

Ecommerce Marketing Plan: $97.58 /mo => eCommerce tracking, Recommended Products, Abandoned cart trigger, Abandoned Cart trigger, Purchase automation, eCommerce tracking, Segmentation based on eCommerce, Abandoned order recovery, etc.

GetResponse pricing
GetResponse pricing

Key Take-Aways: GetResponse is affordable when compared ActiveCamapign. For up to 500 contacts, you can use GetResponse for free. And also, its paid plan starts from $16 /mo. ActiveCampaign does not have a free plan. Its plan starts from $29 /mo.

Winner of Pricing: GetResponse

ActiveCampaign: 4-6 : GetResponse

9. Integration

>> ActiveCampaign

ActiveCampaign supports over 800+ integrations. It is integrated with popular apps and websites like Shopify, Squarespace, WordPress, Woocommerce, etc. It integrates with Zapier and helps to build APIs.

Activecampaign integration
Activecampaign integration

>> GetResponse

GetResponse has around 350+ integrations. You can integrate so many important apps like Amazon, BigCommerce, Etsy, Shopify, ClickBank, Facebook, Google Analytics, Paypal, etc. GetResponse also integrates with Zapier and using Zapier, you can connect up to 4000 apps.

GetResponse integration

Key Take-Aways: ActiveCampaign has around 870+ integrations. GetResponse has only around 350+ integrations.

Winner of Integrations: ActiveCampaign

ActiveCampaign: 5-6 : GetResponse

10. Customer Support

>> ActiveCampaign

The customer support of ActiveCampaign is pretty good. You can access customer support via email, and live chat, with the knowledge base, and tutorials are also available.

>> GetResponse

GetResponse has a good customer support team. Their support includes Email support and 24/7 Chat support. It has also phone support and Slack support. But they were included only in the Max Plan (Custom plan).

GetResponse Customer support
GetResponse Customer support

Key Take-Aways: Customer support is good in both ActiveCampaign and GetResponse. So both are winners here.

Winner of Customer Support: Tie

ActiveCampaign: 6-7 : GetResponse

11. Live Chat System

>> GetResponse

Using GetResponse, customers can connect with you with a single click. GetResponse introduced a new feature called Live Chat, that which you can embed the live chat in your websites. Using GetResponse Live Chat, you can create a personalized experience for your customers or visitors, you can convert your page visitors into leads, and you will get more conversions. You can personalize the chat system the way you want. You can set up chat availability, and chat appearance, you can customize the visitor capture form, and you can set up pre-defined messages. When somebody enters into the visitor capture form, you can even add them to your list.

GetResponse Live Chat
GetResponse Live Chat
GetResponse Live Chat example
GetResponse Live Chat preview example

You will get the chat report also. You can see the total number of chats, Closed chats, Opened chats, Unanswered chats, Time duration of the chats, etc.

>> ActiveCampaign

ActiveCampaign has a better Chatbot called Conversation. So many features are available in the ActiveCampaign’s Chatbot. We can personalize the theme, set up automated massages, set up roles, etc. using ActiveCampaign. There are so many chat automation triggers like text block, Question block, Form block, etc. in the Chatbot automation. You can add automated questions to your chatbot. If somebody enters a message, then you can automatically reply to them. You can also connect to Facebook messenger and send and receive messages from Facebook to ActiveCampaign conversation. This Conversation feature is available in all plans.

By using this live chat, you can easily get leads and you can convert them into your contacts. You can combine automation and live chat. And you can send offers, and announcements, you can add tags and follow-up messages to those who come from the live chat.

You can also integrate with third-party apps like LiveChat to embed live chat in your website.

Key Take-Aways: ActiveCampaign has better Live Chat features. You can automate messages using workflows, personalize chat, etc.

Winner of Live Chat: ActiveCampaign

ActiveCampaign: 7-7 : GetResponse

12. Auto-Responder

>> GetResponse

It’s very easy to create an autoresponder in GetResponse, click on create a button on the top bar you will get a list of features, select create autoresponder you will land on this page. you can edit the name of Autoresponder, select your list for whom you want to send newsletters, select the interval of time when you want to send it, Fill in the subject line and preview text, design your message save and publish.

Autoresponder is key selling functionality that provides comprehensive features. you can Either send an autoresponder of time-based or action-based. A time-based Autoresponder can trigger at the day or exact time given by you. you can send the autoresponder day-wise. Action-based Autoresponders will get triggered when the user performs some actions like opening, closing, clicking, when he entered some part of a webpage, and many more.

GetResponse auto responder

>> ActiveCampaign

ActiveCampaign also has an Autoresponder feature. You can see the autoresponder option in the campaign types. You can create a check-in autoresponder message for new subscribers on the list or a welcome message to new subscribers. Not only this, you can set up an autoresponder for a lot more.

ActiveCampaign autoresponder

Key Take-Aways: GetResponse has a better auto-responding feature than ActiveCampaign. There are more options for creating an auto-responder in GetResponse.

Winner: GetResponse

ActiveCampaign: 7-8 : GetResponse

ActiveCampaignGetResponse
Found inStarted in 2003.
Headquarted in Chicago, Illinois, US
Started in 1998. Headquartered in Gdansk, Poland.
Top WebsiteThe top websites that use ActiveCampaign is given below.
>> Mandatory
>> Consequence
>> euronews
>> Eluniverso
>> Brighteon
The top websites that use GetResponse are given below.
>> Gog
>> Info share Academy
>> AlexTerrier Music
>> Unsplash
>> Mobile Fun
Email PropagationThe Email propagation of website that using ActiveCampaign is given below. In the cross mark (❌) area, the email will deliver slowly.

The Email propagation of websites that use GetResponse is given below. In the cross mark (❌) area, the email will deliver slowly.

Alternatives of ActiveCampaign Vs GetResponse

ConvertKit

Constant Contact

Campaign Monitor

MailChimp

Salesforce Marketing Cloud

MailerLite

Moosend

Benchmark

SendInBlue

Emma

Let’s compare the Marketing features of ActiveCampaign Vs GetResponse [Upto 1000 contacts].

Email Marketing FeaturesActiveCampaign
($29 /mo)
GetResponse
($15.58 /mo)
ActiveCampaign
($49 /mo)
GetResponse
($48.38 /mo)
Users1 User1 UsersUp to 25 Users3 Users
Drag & Drop Editor✔️✔️✔️✔️
HTML Editor✔️✔️✔️✔️
Template Library✔️
150 + Templates
✔️
160+ Templates
✔️✔️
A/B Split Testing✔️✔️✔️✔️
Multivariate Testing
Split automation
For $149
✔️
Apps & Integration✔️
800+ Integrations
✔️
350+ Integrations
✔️✔️
Advanced Tracking & Reporting✔️
Site and Event Tracking, Campaign and Automation Reporting.
✔️
Advanced performance reporting, Task Reporting, Advanced Mobile Reporting
Ecommerce marketing✔️✔️
For $97.58
Customizable pop-up forms✔️✔️✔️✔️
SMS marketing✔️✔️
With custom pricing
SMS Service Follow-ups✔️
In-depth reporting✔️✔️✔️✔️
Predictive analytics
For $149 /mo
Built-in CRM✔️
Create invoices✔️✔️✔️✔️
Lead Scoring✔️✔️✔️✔️
Contact Management
Sign-up forms✔️✔️✔️✔️
Contacts list import from Gmail, Outlook, etc.✔️✔️✔️✔️
List segmentation✔️✔️✔️✔️
Ecommerce Segmentation✔️✔️
For 97.58
Automation
Visual automation Workflow✔️✔️
Limited Features
✔️✔️
List Building tools & Welcome emails✔️✔️✔️✔️
Smart Sending
Dynamic content✔️✔️
Automated Email Welcome series✔️✔️✔️✔️
Automated email behavioral series✔️✔️✔️
Landing Pages
Custom Branded landing pages✔️
Shoppable landing pages✔️✔️
Landing page creation & Hosting✔️✔️
50+ Templates
✔️
190+ Templates
Logo Maker
Customer Support
Phone Support
For Custom plan
Email/Help Desk✔️✔️✔️✔️
24/7 (Live Rep)✔️✔️
Chat✔️✔️✔️✔️
FAQs/Forum✔️✔️✔️✔️
Knowledge Base✔️✔️✔️✔️
Training
Live Online✔️✔️✔️✔️
In-Person✔️✔️
Videos✔️✔️✔️✔️
Documentation✔️✔️✔️✔️
Webinars✔️✔️✔️✔️
Deployment
Cloud, SaaS, Web-Based✔️✔️✔️✔️
Desktop – Mac✔️✔️
Desktop – Windows✔️✔️
Desktop – Linux✔️✔️
Desktop – Chromebook
On-Premise – Windows
On-Premise – Linux
Mobile – Android✔️✔️
Mobile – iPad✔️✔️
Mobile – iPhone✔️✔️

Conclusion

Why should you use ActiveCampaign over GetResponse?

Here is what is great about ActiveCampaign:

  • ActiveCampaign’s Automation workflow is great. There are so many actions and triggers available in ActiveCampaign.
  • So many integrations are available in ActiveCampaign when compared to GetResponse. There around 870+ integrations are available. In GetResponse only 350+ integrations are available.
  • You will get advanced analytics and reporting using ActiveCampaign. GetResponse has only basic analytics and reporting.
  • Activecampaign Message: You can add Chatbot automation to your site. That means ActiveCampaign brings your email, Chat, CRM, etc. together.
  • A built-in CRM: This is for $49 and higher plans. If you do any sort of online sales, ActiveCampaign is a clear choice. You can bring leads into your email campaigns, and score those leads based upon links clicked and emails opened. But GetResponse has no in-built CRM.
  • SMS Marketing: This is also for $49 and higher plans. If you want to send a discount code to a customer if you want to alert a sales agent to follow up on a lead. You can do it with SMS marketing. GetResponse has SMS marketing only in the custom plans.

Why should you use GetResponse over ActiveCampaign?

Here is what is great about ActiveCampaign:

  • GetResponse has the ability to host webinars. ActiveCampaign does not have an in-built Webinar feature.
  • You can create beautiful Websites using GetResponse. GetResponse has a great website builder. There are two ways to create websites in GetResponse. Using templates and using an AI editor. ActiveCampaign does not have a Website builder. You can only personalize an existing website.
  • GetResponse has a stunning collection of templates. There are around 160+ good-looking templates are available in GetResponse. ActiveCampaign has around 1500 templates.
  • Landing page creation is better in GetReponse when compared to ActiveCampaign. It is very easy to create landing pages. GetResponse has around 200+ landing pages. But ActiveCampaign has only 50+ landing page templates.
  • GetResponse is affordable when compared to ActiveCampaign. GetResponse has a free plan and also its plan starts from $15.58 /mo for 1000 customers. ActiveCampaign does not have a free plan. It has only a 14-day free trial and its plan starts from $29 /mo.
  • You can sell products or services using GetResponse landing pages. You can even accept payments through landing pages. But in ActiveCampaign, you can’t sell products and services.

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